Museum Cards
Museum Cards
A commissioned project by the Ministry of Culture, Government of India.The deck was inaugurated by the Prime Minister at Museum Expo 2023. It’s a fun way to explore India’s iconic museums, featuring 75 unique illustrations created on Procreate
01 ABOUT
Role
Illustration
Branding
Brand Marketing Design
Framer Development
TIMELINE
2023
Brief
Illustrate all 75 museum cards, capture the unique identity and architectural character of each museum
Design the visual template and layout system for the card deck.
Work within a two-month production timeline to deliver the complete illustrated deck.
The brief was to develop a brand identity that captures the joy of writing without feeling too corporate or boring. The website needed to feel:
Creative
Friendly
Light and expressive
Still polished enough for professionals who use the tool
The challenge was finding a style that balances creativity and credibility.to scale across product, marketing, content, merch, and events
The brief was to develop a brand identity that captures the joy of writing without feeling too corporate or boring. The website needed to feel:
Creative
Friendly
Light and expressive
Still polished enough for professionals who use the tool
The challenge was finding a style that balances creativity and credibility. to scale across product, marketing, content, merch, and events
02 LEARNINGS
Managing large-scale creative projects: Planned and executed 75 illustrations within a tight two-month deadline while maintaining consistency.
Designing for education: Learned how to simplify and present information in a way that feels approachable and enjoyable.
Building visual systems: Created a repeatable illustration and layout style that worked across a large collection of cards.
Maintaining consistency: Ensured every illustration felt like part of the same series while giving each museum its own personality.
Prioritization and time management: Developed an efficient workflow to balance illustration, design, revisions, and production without compromising quality.
02 Learnings
Managing large-scale creative projects: Planned and executed 75 illustrations within a tight two-month deadline while maintaining consistency.
Designing for education: Learned how to simplify and present information in a way that feels approachable and enjoyable.
Building visual systems: Created a repeatable illustration and layout style that worked across a large collection of cards.
Maintaining consistency: Ensured every illustration felt like part of the same series while giving each museum its own personality.
Prioritization and time management: Developed an efficient workflow to balance illustration, design, revisions, and production without compromising quality.
Have a nice day :)
© 2026 All Rights reserved
Have a nice day :)
© 2026 All Rights reserved
Have a nice day :)
© 2026 All Rights reserved